Please, will you Democrats listen to this James Kroeger fellow over at Republican Nemesis, so he can tell you all about:
1. How swing voters are stupid and grow confused when faced with details.
2. How Republicans are evil shysters who convince Americans to vote against their own interests.
3. How "Image Campaigns" are the key to getting the electorate to vote Democrat.
An example that would provide a solid change of pace for Democratic campaigns:
Like it or not, the only way Democrats can win against the modern Republican Party is by defining them as a group that is [morally] defective and threatening.
I understand that this would be a bold new policy that would be a bit extreme to contemplate for many Democrats, but, trust me, this is definitely the way to go... and it would make for a refreshing sea-change from the disaster of the Kerry campaign...